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Switzerland 01/06/2017

COOP opens its 1st "Karma" store, 100% dedicated to vegetarian and vegan products

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With this new store concept, unique in Switzerland, COOP intends to meet the strong demand for vegetarian, vegan and healthy products.
 
 
 
Located at Zug station near Zurich, the new "Karma" store offers the widest selection of vegetarian and vegan products from all over the country. Fresh produce, groceries, hygiene and beauty products, but also nuts and cereals in bulk as well as a wide range of convenience products.
 
 
 
Karma stands out from existing formats (Coop to go, Zopf & Zöpfli, Marché Express) and wants to offer more than just a store. Designed to meet the needs of a young and urban clientele, the store also offers a coffee and tea bar as well as fast food (breakfast bowls, sandwiches, smoothies, salad bowls ...).
 
 
 
 
 
Source: coop ch
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The store has the same name "Karma" of coop vegetarian products brand. Its success has lead the retailer to develop this new stroe-concept in Switzerland.
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